Fourth Frontier
An exclusive unboxing experience for a path-breaking health monitoring device
Designing the packaging structure and graphics for Frontier X - the world's first chest-worn smart heart monitor that keeps track of your health in real-time.
Creating an exclusive unboxing experience for a path-breaking health monitoring device developed by Fourth Frontier. We sought inspiration from premium phone packaging and set out to design the packaging form and graphics to communicate the features of the device subtly yet powerfully.
High quality materials and textures were used to achieve a sense of premiumness
Inspiration from premium watch and phone packaging was taken to create the packaging structure and graphics. A matte black outer sleeve contains the leather textured interior box containing the device and accessories. Silver foil, spot UV and embossing were used to transform and elevate the graphics.
Fabric pull-tabs and magnetic locks
Using a fabric pull-tab, the red leather-textured box is pulled out from the matte black outer sleeve. Once opened, the magnetic flap reveals the device along with a welcome message, card and QR code to download the app and get started. The second layer of the box houses the chest bands and charger in a compact foam casing.
Frontier X was launched by Olympian Paula Radcliffe in 2019 and has been featured in The Times, Runner's World, NDTV and more.
Designed at Lucid Design